Book Title:
Launching New Ventures 7th Edition by Kathleen Allen
Guidelines: Copy and paste the questions into a word document and answer each question, immediately following the question, in paragraph discussion form (no bullet points). Make sure to answer each question completely, in accordance with the question(s) asked. Use concepts and supporting information from Chapter 13 (Questions 1 and 2) and Chapter 14 (Questions 3 and 4), the associated chapter slide decks, and your own research.
1. Define sole proprietorship and partnership. Discuss the differences between the two organizational forms and provide an example of each. The examples should be real businesses.(20 points)
2. Which legal form of organization would you use for your product/service developed in this class? Substantiate the reasons supporting your decision. (20 points)
3. Explain how to create an effective marketing plan. (20 points)
4. Explain how entrepreneurs can employ social media to their advantage. (20 points)
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