Description
Imagine that you are the owner of a retail company that has recentlyexperienced a decline in business due in large part to the poorcommunication skills of employees. As a result, many customers haveexpressed dissatisfaction with the service they have been receiving. Inorder to overcome this challenge, you as the owner need to develop acommunication plan that will restore customer confidence and improvethe communication skills of your employees.
In a 2-page paper, you are to create a customer communication plan that addresses the following:
- Identify the purpose and goals of the plan. What will this plan accomplish?
- Describe the specific actions that you will take to improveboth company communication with customers and the communicationskills of employees. What steps will you take in order to achieve the purpose and goals of the plan?
- Explain how you will evaluate the success of your plan. What will you measure to ensure that you are making improvements in customer communication?
For this assignment, you may utilize outside resources to helpprovide ideas for developing a customer communication plan. Be sure tocite any references in APA format.
